Demand for air purifier in Delhi-NCR perks up by 50% post Diwali: Assocham survey

Demand for air purifier in Delhi-NCR perks up by 50% post Diwali: Assocham survey

MANGALURU: Air purifier market in India has seen a spike of about 50% in its demand in wake of poor air quality in Delhi-NCR post-Diwali, noted a quick ASSOCHAM survey.

The Associated Chambers of Commerce and Industry of India (ASSOCHAM) conducted a survey to gauge the hike in demand for air purifying kits across 200 electronic and general stores in Delhi-NCR in past four days.

“There has been an explosion in demand for air purifiers which has jumped nearly 50 per cent as air quality in and around Delhi has become hazardous post-Diwali festival,” said majority of electronic and general stores’ representatives selling such items.

“The demand for air purifier in India has been growing rapidly across metros in India but as the smog problem became severe in Delhi after Diwali the demand for such kits has become really huge and is likely to grow steadily,” said many of the store managers.

However, many of these said that people looking to install air purifiers in their homes get disappointed owing to high costs and term it more of a luxury product. As such most of such customers are only enquiring and their number is growing by the day.

The demand is more from offices, industrial and commercial establishments, said many of these.

As per market experts, the air purifier market in India is still in nascent stage and is estimated at about Rs 250 crore but has been growing by leaps and bounds since past one year owing to rising awareness about impact of air pollution.

 

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